Get Involved
Want to feature your outdoor brand, fitness product, or running gear company at one of the most exciting events in the industry? Apply using the form below to become an exhibitor!
Charge into Sports and Adventure
The Boston Run & Outdoor Expo is New England’s largest event dedicated to running, trail running, hiking, and the outdoor lifestyle. Taking place at the Gillette Stadium, March 28-29, 2026, this two-day expo attracts thousands of runners, outdoor adventurers, and fitness enthusiasts looking to explore the latest in running gear, outdoor equipment, performance apparel, and sports technology.
the event in numbers
11,000+ visitors, 200+ brands, 20+ media partners, 2 days
1 fun-filled weekend
Exhibitor Applications Now Open
Want to feature your outdoor brand, fitness product, or running gear company at one of the most exciting events in the industry? Apply now to become an exhibitor!
We’re excited to announce a game-changing move for the Boston Run & Outdoor Expo—now taking place at Gillette Stadium, March 28–29, 2026.
After industry feedback and visitor feedback from 2025’s collocated event, we’re reuniting both expos under one iconic roof — boosting visitor satisfaction, brand visibility, and exhibitor ROI. If you haven’t secured your booth presence for 2026 at the new location, now is the time to join. This is more than a venue change—it’s a strategic investment in growth, energy, and audience impact.
How We Deliver the Audience
- World-class venue with free parking and visitors who stay all day
- 6.2M expanded reach beyond Boston city, tapping into highly engaged active audiences
- You’ll be in good company and join over 200 running and outdoor brands, plus 4 incredible headline guest speakers: Carl Lewis, Des Linden, Conrad Anker and Laz Lake
- Increased media exposure and foot traffic through 20+ media partners
- Improved operational process & easy access for vendors
- Dynamic on-site activations and marketing opportunities with new fringe events
invest, grow, optimize
11,000 VISITORS IN 2025 | 60,000 EMAILS | 72% VISITORS RETURN YEAR AFTER YEAR
2m PAID SOCIAL REACH | 11% VISITOR INCREASE | 6.2m VISITORS IN 50MILE RADIUS
HEAR WHAT OTHERS HAVE TO SAY
Eastern Mountain Sports
“The community-driven approach delivered exceptional retail success. We connected with our core customers and found new ones.”
Rugged Road Outdoors
“We significantly expanded our brand awareness throughout the Northeast. The quality of leads exceeded our expectations.”
Harpoon Brewery
“Really happy to work with the Raccoon team to create a meaningful booth presence for Harpoon 5-Miler by elevating the way New England races can be presented.”
Boston Bulldogs Running Club
“What a terrific event! Special thanks to the Boston Run Show for bringing together so many diverse aspects of the vast running community!”
Get Involved
All exhibiting and sponsorship opportunities are designed bespoke to match your requirements. To find out more about the options available please get in touch via the form below.